Performance Marketing Assistant

This role is with KLG, a global leader in international education. KLG is now owned by Inspirit Capital and continues to deliver world-class educational experiences through its international network of schools and university partners.

Positively Languages is seeking a Performance Marketing Assistant to support its international digital marketing operations. This full-time role is ideal for someone analytical, proactive, and eager to learn about paid media and campaign optimization across global markets.

Key Responsibilities

• Support the planning, execution, and optimization of campaigns on Google Ads, Bing Ads, Facebook Ads, retargeting, and other platforms.
• Maintain ad account health, including ad copy creation, keyword research, bid adjustments, targeting, and landing page reviews.
• Manage daily budgets and ensure monthly spend targets are met.
• Prepare regular and ad hoc performance reports.
• Collaborate with team members to identify trends and actionable insights.
• Assist with A/B testing for ads and landing pages.
• Conduct research on best practices and emerging trends.
• Work with Content and Design teams to develop creative assets such as banners, videos, and landing pages.

Education:

• Bachelor’s degree in Business, Marketing, or related fields.
• Google Ads certification is a plus.

Skills and Qualities:

• Passion for digital marketing and strong analytical skills.
• Excellent attention to detail and a proactive attitude.
• Team-oriented and able to work independently.
• Fluency in written and spoken English; additional languages are an advantage.
• Familiarity with Google Ads, Facebook Ads, Google Analytics, and Data Studio.
• Proficient in Excel, Word, and PowerPoint.