Account Director, Earned Media Strategy

Agency: Weber Shandwick

Job Function: Media

Job Subfunction: Earned Media

Job Description:

Account Director,
Earned Media, Financial Services
The Weber Shandwick team is seeking an Account Director of Earned Media with exceptional earned strategy and media relations prowess to support financial services clients in our Corporate Advisory Practice. The ideal candidate will have experience working with financial services brands, advancing thought leadership and proprietary research, building corporate reputation, and positioning FS products and services via earned and integrated programming.
About you: Are you someone who tracks the changes happening in the modern media landscape and has unique experience telling stories for financial services brands and executives? Do you love the thrill of the pitch and building media relationships? If so, read on! We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of people, companies, culture, and media. We want someone who is able to frame a story, develop succinct insights, and explain what it all means in a compelling way. Come grow your career as part of our leading community of earned media strategists.
Responsibilities
Builds and maintains excellent relationships with key corporate, business and financial media
Understands industry landscape/issues that may directly and indirectly impact a client
Proactively and reactively crafts and tells compelling stories on behalf of clients
Leads the development of and is responsible for the execution of earned and integrated media programs
Develops strategies/plans and media materials
Brings a client-focused attitude that results in work being performed to the highest quality standards
Counsels and interacts effectively with clients and leaders at client organizations
Serves as key team member on client and inter-agency teams
Mentors, coaches and develops direct reports and more junior team members
Cultivates and participates in new business opportunities and pitches
Competencies
Business Acumen– align talent strategies to drive business goals
Client Service– client focus and ability to build trust and rapport across all levels
Proactivity – exhibit relentless pursuit for new and innovative talent strategies
Collaboration– build strong relationships at all levels across the organization
Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs
Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Basic Qualifications
7+ years of experience. Agency experience preferred.
Experience leading projects from start to finish, working with integrated teams across various disciplines.
Experience supporting clients in financial services with relevant subject matter expertise (e.g. fintech, banking, investing, payments, retirement, insurance, wealth management, etc.).
Earned strategy and media relations experience with relevant media relationships
Bachelor's degree
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:
Medical
Dental
Vision
401k (with employer match)
Tuition Reimbursement
Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
MyDays – Flexible holiday schedules
Short-Term Disability
Paid Employee Family Leave
Family Building Benefit
NYC Salary range: $100,000 - $130,000
Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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$100,000 - $130,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

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