Brand Activation Manager

Overall objective

This role supports all brand marketing activations and interactions for Singapore, Malaysia and Thailand market with global and centrally created strategies and materials. Key focus on Communications, Public Relations, Trade Events, Influencer relationship and brand activations, such as sponsorships & partnerships, etc.

Key Responsibilities

• Planning and execution of marketing activities, events, public relations, communications, website, Webshop activation, collaboration with Chefs, etc.
• Planning and execution of all Business Partners and Customer activation event (incl. MEC).
• Support Product Team and Culinary Experts running training and cooking events.
• Ensure marketing information/media/material are secure and to deliver timely to business partners and employees as per global and centrally marketing and brand strategy.
• Manage both internal and external Events calendar and coordinating schedules of culinary and partners.

Aside from the responsibilities typically associated with this position, the Employee may occasionally be obligated to assume supplementary or alternative duties as deemed necessary to fulfill the requirements of the Company's operations.