Growth Marketing Lead

About the company

Our client is a fast-growing software company.

The role

Raydar is recruiting for this role on behalf of our client. Lead the top-of-funnel marketing work for a software company, building organic reach through search, content, community and high-visibility campaigns. The role turns engagement into qualified leads and works with the sales team to keep lead quality high.

What you'll do

• Shape and run organic search work to increase visitors arriving from unpaid results.
• Develop bold campaigns that mix editorial work, partnerships with creators, launch activity and physical advertising.
• Turn signals from community activity and product use into leads that sales can act on.
• Organize the coming public debut, from preparation through delivery.
• Partner with the sales team so leads move over smoothly and stay high quality.

Requirements

What we're looking for

• Two to five years in growth marketing, ideally with time at a fast-moving startup.
• Hands-on results in search, content or creative campaign work, rather than mainly paid performance marketing.
• Able to shape a loosely defined objective into a plan and deliver it with light direction.
• Able to work on site in San Francisco five days a week.
• Has taken part in a rapid growth phase at an earlier-stage company.

Bonus points

• Marketing experience with developers or technical buyers, or familiarity with growth driven by product use.
• Prior time at a startup during a major growth phase.
• Knowledge of building engagement in open technical communities.
• Background in open source or community-driven go-to-market work.

Benefits

Compensation and benefits

• Base salary: USD 150,000 to 200,000 per year
• Health, dental and vision coverage

Location and work model

• San Francisco, California, United States
• On-site, five days per week in office
• Full-time