Group Head - Digital Planning

Job Description:

• Develop and execute strategic business plans to drive growth and retention for key clients.
• Lead media planning across both digital channels, ensuring integration and coherence with the overall media strategy.
• Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives.
• Manage and mentor business teams, encouraging collaboration and high performance.
• Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services.
• Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders.
• Lead new business pitches, driving the process in partnership with the management team and other departments.
• Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge.

Key Skills Required:

• Work Experience: 6+ years and above in media planning in an agency or on the marketing side of a large advertiser.
• Strong track record of media planning across both offline (preferred) and digital platforms.
• Comprehensive knowledge of the media landscape and the ability to leverage this in strategic planning.
• Demonstrated ability to manage and grow client relationships.
• Experience leading and developing diverse business teams.
• Excellent communication and presentation skills, with a knack for storytelling and creating persuasive presentation decks.
• You’re technically focused and have had exposure to media tools, consumer panels & systems
• Exposure to tools and platforms such as Comscore, GWI, IRS, DV360, Facebook Business Manager, Google AdWords, Meta Ads, Search Ads 360, Google Analytics, Amazon, LinkedIn and Ad Verification Tools.
• Experience across OTT, Display and Biddable Media.
• You possess an ability to analyse data and articulate recommendations based on your findings to your team members and leaders
• You can be innovative and creative, flexible with your thinking and adaptable to changing situations
• You’re a big picture thinker! Growth and professional development are important to you and your career.

Location: Gurugram

Brand: Dentsu X

Time Type: Full time

Contract Type: Permanent